STAKEHOLDER IDENTIFICATION & ENGAGEMENT
East African Solutions identifies stakeholders that are critical to the success of your project or business and identifies strategies of engaging with these stakeholders in order to bring them ‘on board’.
Whether it’s the concept of ‘ujamaa’, the Swahili word for ‘familyhood’ - a concept pioneered by Tanzania’s founding father, Julius Nyerere, or ‘ushirikiano’, another Swahili term meaning ‘cooperation’, more commonly used in Kenya, there is a strong belief in East Africa that success is founded on cooperating with a wide variety of stakeholders.
We help to map out key stakeholders to your project’s success down to the individual level. We can gather intelligence to identify how receptive individuals and groups are likely to be to what you are trying to achieve; what you may need to do, change or adapt to make them more receptive and identify and deploy a wide variety of communications strategies from written reports and materials, utilising think-tanks, using social and mainstream local and international media, highlighting and utilising key influencers in various ways, all the way through to face-to-face communication and negotiation to bring key stakeholders on board to help meet your objectives.
We help you establish strong networks and partnerships with local stakeholders, including suppliers, distributors, government agencies and industry associations; connections that can provide access to finance and other valuable support, market insights, collaborations and market opportunities.